Holidays 2022: territory, traditions and sustainability

December 12th, 2022

Maddalena S.p.A.’s vision comes from afar, but has roots firmly rooted and anchored in its home territory.

On the occasion of these holidays, the Company has designed a gift package that can speak to all stakeholders about Maddalena S.p.A.’s traditions, focus on sustainability, and strong ties to Friuli Venezia Giulia.

A gift that, starting with the packaging and the products chosen, speaks clearly about the choices made.

The package The box you have just opened, including the ceramic Christmas decoration, was prepared by Hattiva Lab in Udine. We have chosen to support the outstanding work of this community enterprise, which fosters the integration and creativity of people with disabilities.

Cake From the heart of Lestizza come delicious artisanal panettone and sweets: prepared by the skilful hands of the Iob Family, bakers for three generations, their products convey all their love for their craft, and for traditions and raw materials of our territory.

Wine Just a stone’s throw from Cividale stands the De Puppi winery, which for ten generations has combined traditional knowledge and skills with cutting-edge cultivation techniques to bring out the best in Friuli’s prized grapes.

The drop-stop Measuring is in our nature: we don’t want a single drop of water, wine or joy to be wasted! The drop-stop is a representative expression of our commitment, an invitation to take care of our environment.

The Book Singer of the colors of Friuli, Gianni Borta pays homage with his explosive strokes to the primitive power of the landscape, starting from Our Land to represent the wild nature of the whole world.  


This project helps Maddalena S.p.A.
contribute to the 2030 Agenda Goals

Goal 12 responsible consumption and production
Goal 17 Partnership For Goals
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